📜How to get AI to recommend you (without ads)

Hey! It’s Dr. Marcella Wilson!

In this week’s issue:

• What AI indexing actually is (and why it’s quietly deciding who gets seen in search results)

• The surprising reason your posts aren’t showing up even if you’re doing “everything right”

• A 3-step action plan to get recommended by ChatGPT, Meta, and TikTok without spending a dollar on ads

Ready to learn how to get your content seen by AI? Let’s go!

PROMPT OF THE WEEK

Want to know what AI really thinks your brand is about?

If you’re not sure how AI is categorizing your content, ask it directly with this simple prompt.

Before you create your next post, try this promp in ChatGPT. It will help you see your brand the way the algorithm does. If the answer doesn’t match what you want, it's time to clean up your message.

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BEYOND THE SCROLL

AI Indexing 101: What It Is and Why It Matters

By now, you’ve heard me say this for the past few weeks:
AI search is rising, and the way people find products and businesses is changing fast.

This week, I am continuing to discuss this topic. But we’re digging into a behind-the-scenes piece most people don’t understand but absolutely need to:

AI indexing.

Yes, it sounds techy.
No, it’s not complicated.
But it is quietly shaping what tools like ChatGPT, Meta, TikTok, and Perplexity think your brand is about.

And here’s the best part?
You can train AI to recommend you without spending a dollar on ads.
It’s all about how you structure your content, not how much you spend.

What is AI Indexing?

In plain English?
AI indexing is how artificial intelligence tools "file" your content so they know when (and where) to show it.

Every time you post, AI is scanning:

• What you're talking about

• Who it's for

• How consistently you're showing up

Then it files your brand under specific categories—like “fall candles,” “AI business tips,” or “gifts for dog moms.”

If your content is clear and consistent? You get filed correctly and shown to more people.
If it’s random, vague, or scattered? You either get filed wrong… or not at all.

So if you’re tired of pouring money into paid ads and hoping they stick, AI indexing gives you another way to be discovered organically.

Real Talk - This is Already Happening to You

Whether you’ve been showing up online or not, AI is making decisions about your business.
And the more you wait to create clear, connected content… the more invisible you become in Q4.

Here’s how to flip the script.

Your 3-Step AI Indexing Action Plan

We should have all started doing this, like yesterday.

1. Clean Up Your Message

Go look at your Instagram bio, your website homepage, your product titles.
Would AI know what you do from the first 2 seconds?
If not, rewrite them using clear, keyword-rich language.

Example:
Instead of: “Helping women feel confident in their skin”
Try: “Clean, hormone-friendly skincare for women in menopause”

2. Repeat, Repeat, Repeat

Pick 3 phrases you want to be found for (your keywords).
Now use them everywhere. For instance, place keywords in your captions, hashtags, blog posts, email subject lines, and product descriptions.

Repetition = Recognition.
AI doesn’t learn from one post. It learns from patterns.

Most people rely on paid ads to get seen.
But when you use repetition to create strong content patterns, you’re teaching AI to recomment you automatically and for FREE!!

3. Link Your Content Like a Web 

AI rewards connected ecosystems.
Make sure:

• Your Instagram post links to your product page

• Your bio links to your shop

• Your email mentions what’s in your latest Reel

The easier it is to follow your trail online, the more likely AI is to trust and recommend you.

SCROLL-STOPPING TAKEAWAY

Right now, AI tools are quietly deciding whether your business deserves to be seen or skipped. But here’s the twist: you don’t need ads to get recommended. You just need structure. If you’ve ever wondered why some brands get featured in search, gift guides, and social feeds while others disappear… the answer is AI indexing. And it’s already happening. The real question is: what is it learning about you?

Next week, we’re talking about timing and why the content you post now determines whether or not you get noticed when Q4 rolls in. Trust me, it’s sooner than you think.

BEHIND THE PROMPT

Be the Business AI Recommends. Not the One it Skips!

If you’re tired of guessing what to post and even more tired of paying for reach, then the Seen + Sold Kit is your shortcut to organic visibility. It’s packed with done-for-you prompts, post templates, and a content structure that actually trains the algorithm to understand who you are, what you sell, and who to show it to.

No ads and no overwhelm! Just a smarter way to create content that gets seen and brings in sales.

Get filed. Get found. Get Paid.

Here’s what’s inside:

✅ 30+ AI-optimized prompts to teach ChatGPT how to actually talk about your products
✅ Social post templates that boost visibility without paid ads
✅ A plug-and-play structure that helps AI “file” your brand correctly
✅ Real examples and swipe-worthy captions to save you hours
✅ Easy-to-follow guide designed for busy entrepreneurs who want results now

🎯 Ready to stop being invisible? Grab the kit → Get the Seen + Sold Kit

SCROLL TO THE END

Here’s how I can help you show up in AI search without spending a dollar on ads.

1. Learn the Strategy - Save your seat for my free workshop: “Invisible No More - How to Get Found by ChatGPT, Google AI and other AI Tools.” Learn how to build an AI-powered site that actually gets seen this Q4 → Register for this free webinar

2. Start Getting Indexed Today - Grab the Seen + Sold Kit, your done-for-you prompt system that helps train the algorithm to recognize (and recommend) your brand → Get Seen + Sold

3. Coming Soon: A Visibility-Checking Chrome Extension
   Want to know if your site is even being seen by AI tools? I’m building a tool that will check your AI visibility for you. Stay tuned. It’s almost ready. Want early access? 👉 Join the waitlist

See ya next week!

Dr. Marcella Wilson

P.S. - With all the time I saved using AI last week, I binge-watched season 3 of Squid Game. 😳 That ending? Whew. And um… if they do sail to America, I vote we all hide. Now I need to watch something light-hearted, something with less blood and more Bridgerton. Any suggestions?